Buying the Experience (October 2015)

A demonstration is about a home; an experience is about a customer's life. Join new home sales leader Jeff Shore in a riveting discussion about the transformation of the sales process - away from feature-dumping and in favor of building great experiences for your customers. It's new, it's fresh, and it's a revolutionary way to look at new home sales.
You will learn:

  • How your customer wants to view a home

  • The psychological impact of "anticipated memories"

  • How to design memory hooks into your sales presentation

  • The importance of a powerful conclusion.

Download the webinar recording and presentation slides here.