Sales Center - Email Marketing Training (Nov. 2018)
Email marketing is easy. Effective email marketing takes planning, creativity and education on evolving best practices. It’s changing regularly, there are different types of emails and there’s definitely a need to develop a strategy. In this 1-hour webinar, we'll have some fun showcasing different types of emails and some easy ways to avoid mistakes.
We are going to talk about the following things:
- Developing your strategy: no more batch and blast!
- Types of emails, Frequency, and Call-to-Action
- Housekeeping: keeping your database up-to-date
- Analyze: Reporting & Deliverability
- Engagement: Keep your content fresh
- What to include and what not to include in your emails